Have you ever wondered what happens when you mix REAL WORLD and DIGITAL WORLD? The answer is AUGMENTED REALITY.

And what does this have to do with shipping?

So, let us start.

AUGMENTED REALITY is a new, holographic technology and WIKIPEDIA defines it as:

an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visualauditoryhapticsomatosensory and olfactory. AR can be defined as a system that fulfills three basic features: a combination of real and virtual worlds, real-time interaction, and accurate 3D registration of virtual and real objects.

Ok, that seems to be clear, or not? Maybe an example of its usage would be more helpful.

Imagine yourself being in the ER and you are trying to solve a technical issue.

If you put on a high-tech AR goggles, you can communicate with remote based tech support through visual connection and both of you will see surroundings not in a 2D/3D/bird view, but in a real-time view just like in a video game or to be simple: you and your tech support will see reality as it is seen through your own eyes.

For example, Wartsila, major equipment manufacturer, has already begun with AR projects (“REMOTE SUPPORT”) enabling 24/7 support to mariners on board, regardless where the vessel might be.

As AR technology enables seafarers to seek for an assistance anytime, anywhere and directly from the manufacturers without struggling to explain the route cause and actions taken, just imagine how quick response and safety on board can be improved with usage of these newest technologies.

Time to rectify the problem would be cut by half, or even more. Of course, it is not necessary to even mention, this would save both time and money for operating the vessel safely.

AR technology proves to be strongly efficient for the navigators too, as it presents a very intelligent navigation tool that contains 3D HOLOGRAPHIC OVERLAY & INTERACTIVE NAVIGATION MAP & DETAILED SEA AND AREA DATA & SAFE NIGHT NAVIGATION FEATURES.

“Furuno” also started with their ENVISION AG project, check how incredible it looks like on below link:


Majority of the projects are in pilot phase, but we cannot deny that AR technology will take a significant part of seafarer’s everyday life and fundamentally change maritime industry.


Written by:

SM /25.04.2020.